VOLVO & MACK TRuck

embedded in the Volvo Truck Design team for two years, my responsibilities included:

• Support defining MACK Brand Design Direction and storytelling

• CMF (design, development, sourcing, & process)

• support market trips and trade show research

• Create presentations (internal decks, inspiration videos, image boards, and in-studio CMF visual resources)

• consumer, market, and end use research

• internal presentations (including C-Suite, Design Team, and cross-departmental)

• SupPlier SUmmit roll-out (including process, calendar, CMF direction, presentation, and hand-outs)

Although brought on with a primary focus for MACK TRuck, I also supported Volvo TRuck brand storytelling and initial inspiration.

Below are a few samples of videos I created for internal milestones, as well as samples from brand decks and design studio inspiration voards, and supplier direction for CMF design and development.