I am grateful for my relationship with the incredible team at Archroma. We began working together when the Color ATlas first launched, and my services ranged from collaborations to hands-on consulting work including:
traditional banner advertising on the Design Seeds site
site sponsorship through the SEasonal Atlas (all palettes linked directly to Color Atlas swatches)
providing seasonal Atlas content for inspiration reports presented and distributed at trade shows & conferences (such as Premiere Vision)
managing @thecoloratlas social media accounts (setting them up, creating collateral, scheduling, etc.)
speaking engagements (MAGIC & Printsource NY)
The video above is an excerpt from “CREATIVE COLOR.” representing the power of the Color Atlas by Archroma, the presentation focused on key cultural shifts in color, provided trend forecasting, as well as explored the importance of Color Anthropology.